Yahoo PPC

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Yahoo PPC | Yahoo Search Marketing

Yahoo! PPC is bases on Overture who introduced Pay Per click advertising to the world. Overture is now acquired by Yahoo!

According Yahoo, "Advertise your business in search results on Yahoo! and other popular sites. You can put your business in front of potential customers at the precise moment they're
searching for what you sell."

Unlike Google, Yahoo has defined its minimum level for every single aspect of advertising. Their minimum cost per click is .10 cents.

If you feel you need some expertise help for Yahoo PPC please contact us. We can help you with Yahoo PPC 'Yahoo Search Engine Marketing' and your Yahoo PPC management.


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A PPC campaign is all about words and keywords. The more you explain in the ad the more qualified traffic and conversion rates you can expect.

Yahoo Search Marketing has an edge over Google. Yahoo allows title tags up to 40 characters and description up to 190 characters, while Google allows 25 characters in title and 70 characters in description. Longer copy in the Yahoo ad allows advertisers to more carefully qualify their clicks. This can eventually improve conversion rates.


Yahoo network consists of Yahoo, MSN, CNN, AltaVista and Infospace, which means you, might reach up to 80% of all Internet users.

Need Yahoo PPC Expert? Get a quote and let an EXPERT PPC provider help you get the results you want!


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